The Filter Bubble: How the New Personalized Web Is Changing What We Read and How We Think [Eli Pariser] on *FREE* shipping on qualifying. A filter bubble – a term coined by Internet activist Eli Pariser – is a state of intellectual isolation that allegedly can result from personalized searches when a . Upworthy chief warned about dangers of the internet’s echo chambers five years before ‘s votes.
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Eli Pariser: activist whose filter bubble warnings presaged Trump and Brexit | Media | The Guardian
May 12, Filtter Buy. Apr 24, Pages. May 12, Pages. In DecemberGoogle began customizing its search results for all users, and we entered a new era of personalization. With little notice or fanfare, our online experience is changing, as the websites we visit are increasingly tailoring themselves to us.
In this engaging and visionary book, MoveOn. As Pariser reveals, this new trend is nothing short of an invisible revolution in how we consume information, one that will shape how we learn, what we know, and even how our democracy works.
Behind the scenes, a burgeoning industry of data companies is tracking our personal information to sell to advertisers, from our political leanings to the hiking boots we just browsed on Zappos. Our past interests will determine what we are exposed to in the future, leaving less room for the unexpected encounters that spark creativity, innovation and the democratic exchange of ideas.
Drawing on interviews with both cyber-skeptics and cyber-optimists, from the co-founder of OK Cupid, an algorithmically-driven dating website, to one of the chief visionaries of U. But it is not too late to change course. Pariser lays out a new vision for the web, one that embraces the benefits of technology without turning a blind eye to its negative consequences, and will ensure that the Internet lives up to its transformative promise. An eye-opening account of how the hidden rise of personalization on the Internet is controlling-and limiting-the information we consume.
In DecemberGoogle began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on.
In this groundbreaking investigation of the new hidden Web, Pariser uncovers how this growing trend threatens to control how we consume and share information as filte society-and reveals what we can do about it. Though the phenomenon has gone largely undetected until now, personalized filters are sweeping the Web, creating individual universes of information for each of us. Facebook-the primary news source for an increasing number of Americans-prioritizes the links it believes will appeal to patiser so that if you are a liberal, you can expect to see only progressive links.
Even an old-media bastion like The Washington Post devotes the top of its home page to a news feed with the links your Facebook friends are sharing. Behind the scenes a burgeoning industry of data companies is tracking your personal information to sell to advertisers, from your political leanings to the color you painted your living room to the hiking boots you just browsed on Zappos.
Our past interests will determine what we are exposed to in the future, leaving buvble room for the unexpected encounters that spark creativity, innovation, and the democratic ppariser of ideas. While we all worry that the Internet is eroding privacy or shrinking our attention spans, Pariser uncovers a more pernicious and far- reaching trend on the Internet and shows how we can- and must-change course.
The year-old online organizer is the former executive director and now board president of the online liberal political group MoveOn. But while Pariser understands the influence of the Internet, he also knows the power of online search engines and social networks to control exactly how we get information—for good and for ill.
About The Filter Bubble In DecemberGoogle began customizing its search results for all users, and we entered a new era parise personalization. About The Filter Bubble An eye-opening account of how the hidden rise of personalization ppariser the Internet is controlling-and limiting-the information we consume.
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